{"id":1064,"date":"2021-06-10T13:20:31","date_gmt":"2021-06-10T17:20:31","guid":{"rendered":"https:\/\/lmshero.com\/?p=1064"},"modified":"2023-01-14T15:47:12","modified_gmt":"2023-01-14T20:47:12","slug":"create-webinar","status":"publish","type":"post","link":"https:\/\/lmshero.com\/create-webinar\/","title":{"rendered":"A Beginner’s Guide on How to Create a Webinar [Step by Step]"},"content":{"rendered":"\n
Surely, you\u2019ve heard about the word webinar?<\/em> If you haven\u2019t, this article How to Create a Webinar<\/em> is just for you.<\/p>\n\n\n\n A webinar is a short form of web seminar<\/strong>. It is a web-based seminar that enables you to give presentations to anyone online from anywhere on planet earth.<\/p>\n\n\n\n What\u2019s the big deal about webinars? Just like a real-world seminar, people are invited to attend a webinar at a specified time and a recording of it can be done and given to people who registered for it but were unable to participate in the webinar.<\/p>\n\n\n\n It is also possible to get information about the attendees which can be used to reach out to them in the future. <\/p>\n\n\n\n Not only that, but you can also include an interactive segment where you answer questions, just like in a real-world seminar.<\/p>\n\n\n\n So what are the advantages of hosting a webinar?<\/p>\n\n\n\n Webinars are a great tool for edifying your brand. They help you put the word out there about your product and make people know your brand exists. That\u2019s a great thing, right? Not only that, but webinars also help you stand out from the competition.<\/p>\n\n\n\n Your webinars\u2019 reputation can precede you and help you tell a story of your product to people who don\u2019t already know about it. <\/p>\n\n\n\n As you probably know, brand building is difficult. That\u2019s why you need webinars to help you create your brand. Webinars are great ways of helping your target audience know the purpose of your product or service. You should make use of them.<\/p>\n\n\n\n Lead generation is very important for the success of any business. That\u2019s why you need webinars to help you generate leads.<\/p>\n\n\n\n When you host a webinar explaining a product to your audience, those who were unsure about how a particular feature is used are now convinced of your product\u2019s benefits. This then makes them buy your product.<\/p>\n\n\n\n Did you know that webinars are a great source of inspiration to you, the host? Yes. The content from your webinars can be turned into blog posts, videos, email newsletters, etc.<\/p>\n\n\n\n Be creative about it. The inspiration you get from the questions your audience asks during the event will go a long way in helping you write your next viral blog post.<\/p>\n\n\n\n This is the very first step. You need to know your target audience. Here are some questions you can use to help you know your audience better:<\/p>\n\n\n\n This is very important. Your webinar is not for everybody. Even if you hosted a free webinar, not everyone would attend. <\/p>\n\n\n\n Hence, it\u2019s imperative that you know your audience. Are they doctors or housewives? Entrepreneurs, maybe? The answer to this question will go a long way in helping you create a webinar.<\/p>\n\n\n\n Your audience has a pain point. Find out what it is and nurture the pain point. There\u2019s something deeply bothering your audience. You need to know what it is so that you can create a webinar topic.<\/p>\n\n\n\n When you\u2019ve discovered your audience\u2019s pain point, you can then conduct in-depth research on how best you can solve their problem for them. Your findings will go a long way in helping you create a new webinar.<\/p>\n\n\n\n Your target audience has goals and things they hope to get out of life. Find out what they are and appeal to their goals. You can conduct a poll on social media to help you with this. <\/p>\n\n\n\n When you\u2019re done, investigate how best you can help your audience achieve their goals. This is definitely going to be a webinar lot of people will want to attend.<\/p>\n\n\n\n Do you know what\u2019s good about a webinar? It can be presented on literally any topic. However, it is a good idea to choose a topic that your audience will find relevant to them and will also address their concerns.<\/p>\n\n\n\n It doesn\u2019t make sense to create a webinar on dog feed if your audience is from a country or religion that isn\u2019t fond of dogs. <\/p>\n\n\n\n You\u2019re more likely to get increased participation in your webinar if your target audience is interested in content marketing and you create a webinar on lead generation.<\/p>\n\n\n\n Want to know what your audience will be interested in? Make use of the tips listed below:<\/p>\n\n\n\n Take a long hard look at your blog posts and choose those with the most number of views and social media shares. It is a good idea to attend webinars in your area of specialization. That way, you get to feel the pulse of your field, get new topics as well as stay on top of the competition. <\/p>\n\n\n\n In addition, you can also listen very closely to the questions asked during the webinar. If you\u2019re not satisfied with the answers, you can do your own research on how best to answer the questions. When you\u2019re done, turn these into a topic for your webinar.<\/p>\n\n\n\n I\u2019m pretty sure you know that people love to listen to hosts who are passionate about a topic. Their enthusiasm is often infectious and the audience goes away with a great impression of the speaker. <\/p>\n\n\n\n Do you have any hobbies you want to commercialize? <\/strong>Why don\u2019t you conduct the necessary research and turn your findings into a webinar? You\u2019d be glad you did.<\/p>\n\n\n\n After you\u2019ve chosen your webinar topic, pick a format for your webinar. There are several different formats out there and you need to pick the one that your target audience will find engaging. <\/p>\n\n\n\n Make your choice from the following formats:<\/p>\n\n\n\n I\u2019m pretty sure you know that most people who will attend your webinar do so via their mobile devices. This is why it\u2019s important for you to bear this in mind. For you to optimize your webinar for mobile:<\/p>\n\n\n\n Nowadays, webinar hosting is a seamless experience with a wide range of tools to choose from. For instance, you can use Zoom to host your webinar. ON24, BlueJeans, Adobe Connect, and BigMarker are good tools to use. <\/p>\n\n\n\n Before you decide on a webinar tool, ask yourself the following questions:<\/p>\n\n\n\n Now that you\u2019ve gotten your webinar tool ready, you need a quiet environment to host your webinar. Choose a place where you can conduct your webinar presentation undisturbed by background noise of any kind as well as interruptions.<\/p>\n\n\n\n Next, you need good microphones that will not malfunction during the webinar. Have a fully charged laptop handy to fall back on just in case you run into technical hitches during the webinar with your main laptop. This will put your mind at rest and you will be able to deliver your presentation in a relaxed manner.<\/p>\n\n\n\n You need all the help you can get, especially if you\u2019re hosting your very first webinar presentation. Webinar preparation can be challenging and to help you avoid feeling overwhelmed, you might want to hire extra hands to help you out.<\/p>\n\n\n\n Enlist help for the webinar preparation, webinar promotion, and follow-up. It\u2019s not imperative that your hired help be acquainted with the webinar topic. However, your assistants should be able to troubleshoot problems and help you field the interaction with your target audience.<\/p>\n\n\n\n Create a registration page to encourage people to sign up for your webinar. It should include the following:<\/p>\n\n\n\n Remember to include your timezone on your registration page together with the date and time of the event.<\/p>\n\n\n\n Social media is a good way of promoting your webinar. Emails are also a good way of sending reminders to your attendees.<\/p>\n\n\n\n Your content can make or break your webinar. It is where your creativity comes to the fore and you engage your audience. <\/p>\n\n\n\n Nowadays, people are very busy and have very little time to spare for shoddy content. You need to maintain the highest possible standards in crafting your webinar content.<\/p>\n\n\n\n You also need to demonstrate your expertise and your ability to keep up with the trends in your industry via your webinar. <\/p>\n\n\n\n Just like real-world seminars, people attend webinars because they want to be educated on a topic. Hence, your ability to establish yourself as an authority in your niche depends on how well you craft your webinar content.<\/p>\n\n\n\n Instead of trying to present a broad topic, narrow it down to something small. This will help you craft great content for your webinar.<\/p>\n\n\n\n There are some tips to take note of as you create your webinar content:<\/p>\n\n\n\n Now that you\u2019ve written your content, it\u2019s time to choose an attention-grabbing headline for your webinar presentation. <\/p>\n\n\n\n Your title is the very first opportunity you have to showcase your webinar presentation to your target audience. It\u2019s what they use to decide whether they want to attend your webinar or not. <\/p>\n\n\n\n This is why it\u2019s important to know your audience very well as well as the problems they encounter. For instance, if your target audience is comprised of French students who are struggling with their grammar, you can craft a webinar title such as:<\/p>\n\n\n\n “How to ace your French grammar exams.”<\/p>\n\n\n\n Your webinar must deliver on the title chosen. Do not be misleading if you want to get converts for your products. Honesty is key.<\/p>\n\n\n\n One way you can get your audience to engage with your webinar is by getting a great speaker. If you remember, we\u2019ve discussed the different types of webinar formats and how you can invite an industry expert or thought leader to speak at your webinar.<\/p>\n\n\n\n Team up with your speaker to get a good message that will resonate with your attendees.<\/p>\n\n\n\n Practice makes perfect and this also applies to webinars. I always rehearse my webinar presentations several days before the main event in order to ensure a seamless experience.<\/p>\n\n\n\n Test runs are the way to go as they help you ensure your webinar goes smoothly. Check your microphone and webinar tools to ensure they are working just fine. <\/p>\n\n\n\n Conduct a final test run a few days before the webinar presentation to determine the following:<\/p>\n\n\n\n You need to document your webinar procedure. Doing this will make your future webinar presentations much easier. <\/p>\n\n\n\n Make an editorial calendar for tracking webinar topics, webinar dates as well as presenters. Create a to-do list for every single stage of your presentation so that you don\u2019t leave anything out.<\/p>\n\n\n\n As time goes on, you\u2019ll be able to know what works for you and what you need to do to make your webinars better.<\/p>\n\n\n\n Remember that not all your attendees will be from the same time zone. Host your webinar on a day that will enable you to have the most attendees. <\/p>\n\n\n\n It is not a wise decision to host your webinar on World Cancer Awareness Day if your target audience is doctors. This is because your attendees will probably have competing events at their workplaces to attend. <\/p>\n\n\n\n Google Analytics is a good tool for helping you determine the best date and time for your webinar. It will help you find out where most of your online traffic is situated. Surveys are also a good way of choosing the best date and time for your webinar. <\/p>\n\n\n\n After all your hard work in preparing for the webinar, it\u2019s time to go live. <\/p>\n\n\n\n Remember to stay within the recommended timeframe of 45-60 minutes and ensure you answer your attendees\u2019 questions as best as you can. Don\u2019t be nervous and armed with the aforementioned points, your webinar is bound to be a success.<\/p>\n\n\n\n During the interactive segment of the webinar, you can ask attendees to choose the next topic. A poll is an ideal method to use. Ensure you don\u2019t exceed the stipulated 45-60 minutes for the webinar.<\/p>\n\n\n\n Your webinar isn\u2019t over once the 45-60 minutes have elapsed. Reach out to your attendees by sending them a thank you email.<\/p>\n\n\n\n Enclose a survey form in the email asking for their feedback and don\u2019t forget to include a call-to-action for future events you plan to host.<\/p>\n\n\n\n Ensure that you send an email with a recording of the event to those who were unable to attend the webinar.<\/p>\n\n\n\n You can sign up for a webinar via social media e.g. LinkedIn. Simply select the webinar, click register and check your email box for the confirmation link. <\/p>\n\n\n\n On the webinar date, open your email box and click the link. You’ll join the waiting room and be let in when the webinar starts.<\/p>\n\n\n\n Some webinars are free while others are paid.<\/p>\n\n\n\n You simply type your question in the Questions and Answers box provided. Your question will be answered at the end of the presentation.<\/p>\n\n\n\n All you need is a laptop (or mobile device) with a high-speed internet connection and earphones.<\/p>\n\n\n\n Hosting a killer webinar has never been made easier with these tips. Don\u2019t do it alone. Hire a team to help you with your very first webinar. This will make you be at ease and help you host your webinar like an expert.<\/p>\n\n\n\n Social media is very important in hosting a killer webinar. Don\u2019t overlook it. It helps you research your topic, conduct surveys and polls, keep abreast of the competition, and reach out to your target audience.<\/p>\n\n\n\n A webinar is a valuable tool for a content marketer to win converts. You appear like an industry expert when you host webinars and you can easily carve a niche for yourself by regularly hosting webinars.<\/p>\n\n\n\n If you enjoyed this post, you will also enjoy my article on how to start a seminar business<\/a>. LMS Hero is your #1 resource for creating, selling, promoting, and monetizing online businesses.<\/p>\n","protected":false},"excerpt":{"rendered":" Surely, you\u2019ve heard about the word webinar? If you haven\u2019t, this article How to Create a Webinar is just for … <\/p>\nWhy create a webinar?<\/h2>\n\n\n\n
1. Webinars help you carve a niche<\/h3>\n\n\n\n
2. Webinars help you turn your target audience into leads<\/h3>\n\n\n\n
3. Webinars inspire you<\/h3>\n\n\n\n
How to Create a Webinar in 17 Amazing Steps<\/h2>\n\n\n\n
1. Man, know thy audience<\/h2>\n\n\n\n
Who are the folks attending the webinar?<\/h4>\n\n\n\n
What challenges is your audience facing?<\/h4>\n\n\n\n
What does your audience hope to achieve?<\/h4>\n\n\n\n
2. Be intentional about your topic<\/h2>\n\n\n\n
Analyze your blog posts<\/h5>\n\n\n\n
Now that you\u2019ve chosen your blog post, conduct in-depth research on it in a bid to help your audience understand the topic better. With some creativity, you will be able to turn your findings into an awesome webinar presentation.<\/p>\n\n\n\nParticipate in webinars<\/h5>\n\n\n\n
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3. Choose a format for your webinar<\/h2>\n\n\n\n
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4. Optimize your webinar for mobile<\/h2>\n\n\n\n
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5. Decide on a webinar tool<\/h2>\n\n\n\n
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6. Choose the right equipment and space<\/h2>\n\n\n\n
7. Enlist help<\/h2>\n\n\n\n
8. Create your webinar registration page<\/h2>\n\n\n\n
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9. Craft your webinar content<\/h2>\n\n\n\n
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10. Choose an eye-catching title for your webinar<\/h2>\n\n\n\n
11. Get a good events speaker<\/h2>\n\n\n\n
12. Practice makes perfect<\/h2>\n\n\n\n
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13. Write down your webinar steps<\/h2>\n\n\n\n
14. Choose the best date and time for your event<\/h2>\n\n\n\n
15. Lights, camera, action<\/h2>\n\n\n\n
16. Ask webinar attendees to choose the next webinar topic<\/h2>\n\n\n\n
17. Reach out to your attendees afterward<\/h2>\n\n\n\n
FAQS<\/h2>\n\n\n\n
How do I sign up for a webinar?<\/h4>\n\n\n\n
How much does a webinar cost?<\/h4>\n\n\n\n
How do I ask questions during a webinar?<\/h4>\n\n\n\n
What do I need to participate in a webinar?<\/h4>\n\n\n\n
Conclusion<\/h2>\n\n\n\n