{"id":1064,"date":"2021-06-10T13:20:31","date_gmt":"2021-06-10T17:20:31","guid":{"rendered":"https:\/\/lmshero.com\/?p=1064"},"modified":"2023-01-14T15:47:12","modified_gmt":"2023-01-14T20:47:12","slug":"create-webinar","status":"publish","type":"post","link":"https:\/\/lmshero.com\/create-webinar\/","title":{"rendered":"A Beginner’s Guide on How to Create a Webinar [Step by Step]"},"content":{"rendered":"\n

Surely, you\u2019ve heard about the word webinar?<\/em> If you haven\u2019t, this article How to Create a Webinar<\/em> is just for you.<\/p>\n\n\n\n

A webinar is a short form of web seminar<\/strong>. It is a web-based seminar that enables you to give presentations to anyone online from anywhere on planet earth.<\/p>\n\n\n\n

What\u2019s the big deal about webinars? Just like a real-world seminar, people are invited to attend a webinar at a specified time and a recording of it can be done and given to people who registered for it but were unable to participate in the webinar.<\/p>\n\n\n\n

It is also possible to get information about the attendees which can be used to reach out to them in the future. <\/p>\n\n\n\n

Not only that, but you can also include an interactive segment where you answer questions, just like in a real-world seminar.<\/p>\n\n\n\n

Why create a webinar?<\/h2>\n\n\n\n

So what are the advantages of hosting a webinar?<\/p>\n\n\n\n

1. Webinars help you carve a niche<\/h3>\n\n\n\n

Webinars are a great tool for edifying your brand. They help you put the word out there about your product and make people know your brand exists. That\u2019s a great thing, right? Not only that, but webinars also help you stand out from the competition.<\/p>\n\n\n\n

Your webinars\u2019 reputation can precede you and help you tell a story of your product to people who don\u2019t already know about it. <\/p>\n\n\n\n

As you probably know, brand building is difficult. That\u2019s why you need webinars to help you create your brand. Webinars are great ways of helping your target audience know the purpose of your product or service. You should make use of them.<\/p>\n\n\n\n

2. Webinars help you turn your target audience into leads<\/h3>\n\n\n\n

Lead generation is very important for the success of any business. That\u2019s why you need webinars to help you generate leads.<\/p>\n\n\n\n

When you host a webinar explaining a product to your audience, those who were unsure about how a particular feature is used are now convinced of your product\u2019s benefits. This then makes them buy your product.<\/p>\n\n\n\n

3. Webinars inspire you<\/h3>\n\n\n\n

Did you know that webinars are a great source of inspiration to you, the host? Yes. The content from your webinars can be turned into blog posts, videos, email newsletters, etc.<\/p>\n\n\n\n

Be creative about it. The inspiration you get from the questions your audience asks during the event will go a long way in helping you write your next viral blog post.<\/p>\n\n\n\n

How to Create a Webinar in 17 Amazing Steps<\/h2>\n\n\n\n

1. Man, know thy audience<\/h2>\n\n\n\n

This is the very first step. You need to know your target audience. Here are some questions you can use to help you know your audience better:<\/p>\n\n\n\n

Who are the folks attending the webinar?<\/h4>\n\n\n\n

This is very important. Your webinar is not for everybody. Even if you hosted a free webinar, not everyone would attend. <\/p>\n\n\n\n

Hence, it\u2019s imperative that you know your audience. Are they doctors or housewives? Entrepreneurs, maybe? The answer to this question will go a long way in helping you create a webinar.<\/p>\n\n\n\n

What challenges is your audience facing?<\/h4>\n\n\n\n

Your audience has a pain point. Find out what it is and nurture the pain point. There\u2019s something deeply bothering your audience. You need to know what it is so that you can create a webinar topic.<\/p>\n\n\n\n

When you\u2019ve discovered your audience\u2019s pain point, you can then conduct in-depth research on how best you can solve their problem for them. Your findings will go a long way in helping you create a new webinar.<\/p>\n\n\n\n

What does your audience hope to achieve?<\/h4>\n\n\n\n

Your target audience has goals and things they hope to get out of life. Find out what they are and appeal to their goals. You can conduct a poll on social media to help you with this. <\/p>\n\n\n\n

When you\u2019re done, investigate how best you can help your audience achieve their goals. This is definitely going to be a webinar lot of people will want to attend.<\/p>\n\n\n\n

2. Be intentional about your topic<\/h2>\n\n\n\n

Do you know what\u2019s good about a webinar? It can be presented on literally any topic. However, it is a good idea to choose a topic that your audience will find relevant to them and will also address their concerns.<\/p>\n\n\n\n

It doesn\u2019t make sense to create a webinar on dog feed if your audience is from a country or religion that isn\u2019t fond of dogs. <\/p>\n\n\n\n

You\u2019re more likely to get increased participation in your webinar if your target audience is interested in content marketing and you create a webinar on lead generation.<\/p>\n\n\n\n

Want to know what your audience will be interested in? Make use of the tips listed below:<\/p>\n\n\n\n

Analyze your blog posts<\/h5>\n\n\n\n

Take a long hard look at your blog posts and choose those with the most number of views and social media shares.

Now that you\u2019ve chosen your blog post, conduct in-depth research on it in a bid to help your audience understand the topic better. With some creativity, you will be able to turn your findings into an awesome webinar presentation.<\/p>\n\n\n\n

Participate in webinars<\/h5>\n\n\n\n

It is a good idea to attend webinars in your area of specialization. That way, you get to feel the pulse of your field, get new topics as well as stay on top of the competition. <\/p>\n\n\n\n

In addition, you can also listen very closely to the questions asked during the webinar. If you\u2019re not satisfied with the answers, you can do your own research on how best to answer the questions. When you\u2019re done, turn these into a topic for your webinar.<\/p>\n\n\n\n