6 Ways Gamers Make Money As Content Creators

A fascinating trend of the past decade has been the emergence of professional gamers and gaming businesses. So, you may be wondering: how do gamers make money?

With the birth of streaming platforms like Twitch and Facebook Gaming and fan support platforms like Patreon, video games have become a viable source of income for many people who earn a decent amount of dollars through tournaments.

If you are interested in making money through gaming, then this article is for you.

In this article, I explore the different ways gamers make money, and what you need to get started if you are interested in being a professional gamer.

So, let’s get started.

What is a gamer?

A professional gamer is someone who makes living playing video games and different competitive tournaments.

Professional gamers also receive additional compensation from sponsors and advertising while competing individually or as part of a team.

They typically spend many hours learning and training for their preferred game until they are good enough to compete.

How do gamers make money?

The following are ways through which professional gamers make money:

1. Subscriptions

The base of gamers’ incomes comes from monthly subscriptions to their streaming service; thanks to popular streaming platforms such as Twitch and Facebook Gaming.

The concept affords viewers of your gaming to pay you a certain amount of money every month to support and encourage more gaming content from you.

For example, Twitch handles all of the payment processing and details of the subscription services and takes 30% as its share of each subscription. That leaves the gamer with 70% of the total stream income.

Also, there are many different levels of subscriptions that each gamer can offer and often those viewers that pay more for the subscription get extra perks like special content or custom titles that they show off in the gamer’s chat room.

However, while subscriptions are the bread and butter of professional gamers, there’s more to it than just that.

SEE: How to Make Money With Video Games: Get Paid to Play

2. Advertisements

Advertising is the second-largest source of income for gamers after subscriptions. Both Twitch and YouTube have ads that break up the video feed and promote different brands. And gamers receive a set sum of money, depending on the ad.

For instance, YouTube pays creators about $15 for every 1,000 views on their video, and the more views and viewers a video generates, the more money it makes.

The gaming and streaming industries resemble old TV and newspaper industries in many ways.

The foundation is made up of subscribers, followed by casual readers, and the more subscribers and viewers there are, the more eager are advertisers to pay for access to those readers or viewers.

With internet gaming, there are significantly more opportunities for gamers to generate money. Gamers have the option of finding corporate sponsors in addition to advertising for views.

3. Donations

Donations are another way through which gamers make money from their subscriptions. Twitch and Facebook Gaming now allow subscribers to make donations to their favorite gaming channel.

This might sound a bit strange if you are not familiar with the gaming community, but it is a usual practice for fans to want to support their favorite creators.

And when you donate to a gaming channel, you are not just helping the creator, but also the community at large. The common donation prices range between $5 to $100.

SEE: How to Make Money with Online Games

4. Sponsorship

The savviest gamers are the ones that create engaging content for viewers and have learned what the audience like and dislikes. This, in turn, skyrockets the traffic the channel generates, hence, attracting sponsorship deals.

This is a form of advertising, but it is not the same as pay-per-view. Instead, the gamer agrees to promote a product in exchange for a lump sum of cash, depending on the agreed deal.

This is common for small businesses and even the big ones to sponsor gamers and pay a certain sum of money as part of a partnership.

5. Tournament prizes

Winning tournament prizes is the oldest and easiest way through which professional gamers make money. If a gamer does well enough in a tournament, they get a share of the prize pool, just like in traditional sports.

Over the years, the prize pool for tournament winners has reportedly increased to hundreds of millions of dollars. And for every imaginable genre of game, there exists a dedicated subset of gamers who would enjoy participating in a tournament.

However, there is more at stake than just monetary prizes. Even when they do not win the tournament, they can still earn a steady income through memberships and advertising provided they attract a large enough audience and deliver engaging content.

6. Merchandise

Merchandise is an often-overlooked source of revenue for gamers.

These can be as simple as t-shirts with the gamer’s logo, that viewers purchase on sites such as Twitch, and so on.

Also, as a gamer’s community grows, inside jokes and shared experiences can as well be branded into purchasable merchandise.

SEE: How To Create Training Videos People Want To Watch

How much do gamers earn?

This is a common question among people who are looking to launch a career in the gaming industry. However, there is no single correct response to it.

Making money in video games means you have entered the ranks of a content creator, which makes you create content for people to consume. Quite similar to starting a business, there is no such thing as a guaranteed paycheck.

However, as of September 21, 2022, a gamer in the United States makes an average of $55,922 a year. That’s about $26.89 an hour, $1,075 per week, and $4,660 per month.

What do you need to be a professional gamer?

No one ever said becoming a professional gamer would be cheap, but practicing with the right devices will help you feel more at ease getting you started. Here are what you need for practicing:

  • A gaming laptop or computer
  • A reliable internet connection
  • Headset
  • A mechanical keyboard
  • A LED monitor
  • A gaming mouse
  • A gaming chair
  • High-quality webcam and microphone
  • Surround-sound speakers

SEE: Best streaming software [Free, Freemium & Paid]


What skills do gamers need?

Gamers need to have good hand-eye coordination, quick reflexes, and a deep understanding of the game.

What are the pros of being a gamer?

Gaming helps improve your cognitive abilities, problem-solving skills, and multi-tasking skills, and makes your reflexes better, etc.

What are the cons of gaming?

Cyberbullying, privacy breaches, online predators, malicious software, and so on are some of the cons of gaming.

SEE: What Is Interactive Video In Elearning: A Complete Guide


Over the years, the gaming industry has evolved in correlation with rapid technological advancement and has become one of the most profitable and fastest-growing entertainment industries in the world.

While gamers make most of their money from prizes, sponsorships deals, live-streaming, and video-on-demand content.

You can also make money by making video game tutorials on YouTube, setting up a gaming teaching business, video game journalism, QA testing, etc.

I hope you found this article helpful. You can also read to know the benefits of working in a game-based learning environment.

Thanks for reading.