Best Sales Funnel Software For Online Courses

You’ve put in the hard work and finally created your online course. You’re putting yourself out there and taking yourself seriously — you’re ready to make sales. But without the best sales funnel software for your online courses, your sales funnels aren’t going to get anywhere.

So, which sales funnel software are the best for online courses?

In this post, I will walk you through the best sales funnel software for your online course. To further help you make the right choice, I will also discuss their weaknesses and strengths.

As online educators, it’s so important to have a great platform to run your business.

I’ve researched all the different sales funnel options to find which are the ones that will give you the most features for your money. And here are the Sales Funnel Software you should consider.

1. GetResponse

Overall best sales funnel software

If you’re looking for software to help you build a sales funnel that helps grow your email list and promote your online courses, GetResponse is one of the best sales funnel software that can help.

GetResponse offers you the best of both worlds: world-class marketing tools for those who have little experience in online marketing as well as those who have been around the block, and a CRM system for those who simply need a simple way to manage their email lists.

In addition, it helps you nurture and grow subscribers, and generate more leads and sales, quickly and easily. You can also easily build automated campaigns that will send out automated messages to your leads at appropriate times.


  • Easy to use
  • List management and segmentation
  • It offers email autoresponder
  • You can build appealing landing pages
  • Excellent analytics
  • You can also track every stage of your funnel
  • Enjoy exceptional marketing automation
  • A/B testing / Split testing
  • Also features desktop and mobile preview options


  • Prices increase exponentially with the number of contacts

2. Leadpages

Best sales funnel software for creating SEO-friendly pages

With over 40,000 businesses already using Leadpages, there’s no better way to create, edit, and A/B test landing pages, sales pages, opt-in forms, webinars, or other types of conversion campaigns.

The software has higher conversion funnels by adding responsive layouts for mobile devices and integrates with major email marketing providers like Mailchimp and Constant Contact for easier lead captures.

With completely customizable templates, powerful drag-and-drop elements, and 100% responsive design, Leadpages will meet all your landing page needs.

You can create specifically targeted landing pages that help convert your target audience into valuable leads.


  • Offers real-time performance tracking
  • Unlimited split tests
  • A/B tests and multivariate tests
  • Also offer payment integration with Stripe
  • Create SEO-friendly pages
  • Integration with over 800 business tools


  • No built-in CRM

3. Kartra

Best sales funnel software plethora of ready-made sales funnel templates

Kartra makes one of the best sales funnel software for online courses. This is no surprise to anybody who has used Kartra. Katra’s easy-to-use dashboard makes managing every aspect of your business a breeze.

With this powerful sales funnel software, creators of online courses, e-commerce businesses, and membership sites can streamline their sales process so they can focus on growing their businesses.

There is no software to install, and no servers to manage. Instead, Kartra is hosted in the cloud and requires zero IT support. It’s 100% secure and always available. And if you need help or have a question about anything, their 24/7 customer support is top-notch and always there to help.


  • 30-day money-back guarantee
  • Internal video hosting capability
  • Behavioral Adaptive Marketing (BAM)
  • Great integrations & API
  • It offers upsells, downsells, and order bumps


  • No free trial or freemium plan

4. Thrive Suite

Best sales funnel software to optimize marketing

The Thrive Suite is a revolutionary sales funnel & landing page system that helps you build a list, sell courses and services, and convert your visitors into customers. It’s intuitive to use and fully customizable.

With Thrive Suite, your students will also have access to an exceptional shopping cart that integrates with Stripe or PayPal to accept payment, as well as a lead capture form.

This one of the best sales funnel software is designed to help you quickly and easily set up your entire sales funnel from start to finish.

You can also optimize your marketing and squeeze pages for maximum conversion, and automate your follow-up sequences so you can spend even less time on repetitive tasks.


  • Easily optimize your marketing
  • Excellent affiliate program
  • It offers seamless integration
  • Capture email addresses with popups
  • Great user support (including live chat)
  • It also offers a near-complete ecosystem


  • It is a bit pricey

5. ClickFunnels

Best sales funnel software for unlimited contacts

As you explore the different sales funnel software that is on the market, you may be hearing about ClickFunnels. This is an all-in-one sales funnel creation software that lets you create sales funnels for your online course business with little or no effort.

ClickFunnels is one of the best sales funnel software for online courses due to its unique features, such as:

  • Completely customizable sales funnels
  • Split testing
  • E-mail integration tools
  • Easy payment methods
  • And more

Furthermore, the software also has a free trial for 14 days to test the water and be sure it’s right for you. With a list of powerful features that’ll transform any business, you’ll be able to provide value to your audience and generate more paying customers for your business.


  • 14-days free trial
  • Seamless integration with several payment gateways
  • You can also collaborate with team members
  • Send email broadcasts to your subscribers
  • Excellent marketing automation
  • You can also track performance metrics


  • Templates aren’t great

6. EngageBay

Most affordable sales funnel software

EngageBay is one of the best sales funnel software that includes everything you’ll need to bring in prospects, move them through the sales funnel, and complete transactions.

You can collect client data and make it easily accessible to your team with a centralized CRM.

With EngageBay, you can get a 360-degree picture of your contacts, giving you more information about them and allowing you to complete business faster. Its task management tools allow you to monitor deal pipelines, assign prospect-specific follow-up activities to sales agents, and more.

In addition, you can discover which prospects are interested in your products or services using predictive lead scoring.


  • All-in-one marketing and sales solution
  • It also offers affordable pricing
  • Excellent leaderboards and gamification


  • The software offers a limited number of integrations

7. Wishpond

Best sales funnel software with professional-looking templates

Not so popular but one of the most user-friendly sales funnel software on the market for an online course. It is a fast, simple way to start driving traffic and increasing sales today.

Given that Wishpond is packed with all of the latest capabilities that a marketer would demand today, I assume the team behind the software does not have an old-school perspective.

Furthermore, marketing automation is really convenient. You may also use A/B testing to identify which of your newsletter emails is doing better.

Wishpond’s smooth interaction with MailChimp and Active-Campaign adds to the whole package’s attractiveness.


  • User-friendly sales funnel software
  • Modern templates
  • It offers a 1,000 contacts limit
  • Advanced automation features
  • Affordable pricing


  • Lack of visual sales funnel builder
  • Reporting capability is limited

8. Kajabi

Best sales funnel software to monetize your knowledge

Kajabi is one of the best sales funnel software for your online courses. It makes it very simple to create a sales funnel that works for any business.

The general marketing and funnel solutions provided by Kajabi are excellent for generating interest in your online course and converting that attention into hard sales and new customers.

Its completely integrated, code-free landing pages provide a professional look with little set-up and web design skills. It also has an integrated shopping cart, no transaction fees, and entirely configurable checkouts.

Kajabi’s platform may not be ideally suited to online course creators on tight budgets, but it is still a powerful tool for supporting your sales funnel approach.


  • Real-time sales reports
  • Lead capture tools
  • Built-in shopping cart
  • Also offers sales rep support
  • Video hosting through Wistia


  • Pricing is not flexible

9. Keap

Best sales funnel software with great marketing automation

Having the right tools to manage your online course business can help you capture an audience, retain them, grow your list, drive sales to your products or services, and so on.

Keap is one of the best sales funnel software for online courses that helps you build, convert and nurture your sales funnels. You can get more leads, trial signups, sales, and customers through your internet marketing efforts.

Regardless of your design skills, with this all-in-one sales funnel software, you can easily build a high-converting sales funnel with one click.

Whether you’re just starting out or already have a thriving business, this software will help you eliminate some of the common headaches that most online course creators face.


  • It is easy to use
  • Excellent marketing automation
  • The support team is excellent
  • Email campaigns are also easy to set up
  • Super integration and API system


  • Subscribing for more contacts can be a bit pricey

10. HubSpot Lead Management

Best sales funnel software with its outstanding CRM

HubSpot Lead Management is a complete, all-in-one marketing software solution that will help you generate leads, send emails, track sales activity, and close deals.

Landing page templates, infrastructure for developing and distributing content offers, and email automation are among the software’s many excellent features.

Aside from that, HubSpot provides everything you need to meet all of your online course business marketing and sales – all while including an outstanding CRM at its foundation. It’s a fantastic tool for capturing, engaging, delighting, and retaining clients.


  • It has a functional sales process
  • Conventional sales funnel tools
  • Also offers flexible pricing options
  • Exceptional CRM tools
  • You can also track your pipeline


  • Basic reporting tools

11. PlusThis

Best sales funnel software with campaign toolkit

When it comes to marketing and sales automation tools, there are plenty of options. But if you’re looking for the proven results of an established software provider—one that’s been around for years, in fact—you can’t beat PlusThis.

PlusThis is a fantastic tool for developing and distributing content and marketing materials. It comes with a comprehensive set of features that may pique and maintain prospects’ interest in your company.

PlusThis can be easily set up and configured within minutes yet it is packed with many advanced features that allow you to create fully customized and automated web-based Sales Funnels.


  • Easy to use
  • Excellent marketing automation
  • Create an effective marketing campaign
  • Also has a Smartlink tool
  • Direct GoToWebinar integration tools


  • Available tutorials are a bit outdated

12. Landingi

Best sales funnel software with great-looking landing pages

Landingi is a simple page builder used by hundreds of professional authors to create landing pages, squeeze pages, sales pages, email follow-up series, and emails.

Well, Landingi’s major focus is landing pages, and while you can develop sales funnels using the software, you’ll have to rely on other vendors.

I wouldn’t suggest you employ Landingi for your sales funnels because you’ll need to rely on a variety of additional solutions. However, I included them because of their extensive collection of mobile-friendly landing page layouts.

Their landing pages are among the best I’ve seen, and they’re quite simple to customer or edit. And if you run into any roadblock, they offer a live chat feature built into your dashboard, and they’re quite quick to reply and assist you.


  • Cost-effective sales funnel software
  • Comes with a landing page builder
  • It offers modern templates
  • CRM seamless integration
  • It also features A/B split testing
  • Autoresponder and campaign scheduler


  • Built-in autoresponders are very basic

13. Growsurf

Best sales funnel software with a great referral program

Growsurf is a Software-as-a-Service (SaaS) that helps businesses to build profitable sales funnels. This is one of the easiest-to-use and most user-friendly sales funnel software for online courses.

This software doesn’t require much setup, and the support staff is available for pre-sale questions. It also integrates with the major CRM and emails marketing systems to further help you get and convert more leads.

Automatic link generators, automated mailings, and landing pages are just a few of the features that make it one of the greatest tools for growing your online course business.

And with the landing page builder and the ability to create a customized design to fit your brand, you can convert even more.


  • Easy to use
  • Automated email marketing
  • It also supports multiple languages
  • Design a custom landing page
  • Excellent user support


  • Limited third-party integration


Best free sales funnel software is a ready-to-use automated sales funnel software that helps online entrepreneurs sell more courses and maximize profit. It is one of the best solutions for anyone looking to create an automated sales funnel.

In just a minute, you can create sales funnels and landing pages using the funnel builder. You can quickly build up email campaigns and send email newsletters using the built-in email autoresponder.

It offers a visually stunning user interface that allows you to build stunning sales funnels with ease. What do I love about With the software, you have all of the tools you need to manage and grow your online course business under one roof.


  • Easy to use
  • It’s affordable
  • Offers affiliate program management
  • Features built-in email autoresponder
  • Excellent marketing automation
  • You can also automate your tasks


  • Doesn’t have integration with external tools and services

15. Instapage

Best sales funnel software with sophisticated A/B testing

Instapage is the frictionless, easy solution for rapidly building landing pages and sales funnels. It comes with a drag-and-drop editor, conversion optimization tools, 100% mobile-ready design templates, and features like one-click sharing.

The landing page software also integrates with all major email marketing solutions.

The software offers a page builder, that makes it easy for you to visually design, publish and analyze your landing pages. This tool has many features which are great for users that want to be creative.

Instapage boasts you will experience a huge boost in conversions by employing conversion-optimized, use-case-based templates and extensive A/B testing. This is ideal if you merely want landing pages; however, there are more comprehensive sales funnel software choices available.


  • Easy to use
  • It offers a robust page builder
  • In-depth analytics
  • Sophisticated A/B testing
  • You can also create multi-step forms
  • Team collaboration tools
  • Landing page templates are also responsive


  • Lack of ready-to-use sales funnel blueprints
  • It is also quite expensive

16. Drift

Best sales funnel software for personalized customer experience

Drift is a technology that businesses can use to help with their sales and marketing.

The platform helps you stay connected with your customers and leads like never before. It also improves relationships, leads, and conversions by helping you with your messaging and automating your interactions with your leads.

Instead of traditional sales funnels or landing page layouts, they use “Playbooks”. Playbooks are automated messaging sequences that convert website visitors and link them with your staff via bots or live chat.

By connecting your website to Drift’s proprietary artificial intelligence, you can further provide real-time conversation to website visitors.


  • Pre-built Salesforce dashboards
  • Revenue reporting is also available
  • Conversation analysis
  • Excellent AI chatbots
  • Seamless integration with third-party apps


  • Has a steep learning curve

What is a Sales Funnel?

A sales funnel is a necessary part of any business. It is the process that you lead your potential customers through, beginning with awareness and ending in a final purchase or some other desired action.

What is Sales Funnel Template?

A sales funnel template is an essential component of any sales process. It is a visual illustration of how you will capture leads and convert them into customers and what happens even after that. It can also be referred to as the customers’ journey blueprint.

What Are the Benefits of Sales Funnel Software?

Sales funnel software is used to help you generate leads, manage them, and nurture them through the different stages of consideration (consideration, interest, desire, and purchase).

Here are some of the benefits of using sales funnel software for your online courses business:

  • Create a better marketing strategy
  • A streamlined process for sales
  • Secure payment processing
  • It also helps with lead capture
  • Communicate easier with prospects, customers & vendors
  • Track key performance indicators (KPI)
  • You can also track marketing efforts
  • Higher revenue to the bottom line

What’s the Best Sales Funnel Software For Online Courses?

GetResponse is the best sales funnel software for online courses.

Whether you’re looking to set up a full-fledged online course, or just need a simple webinar solution to broadcast your brand, GetResponse can help you grow your audience and increase conversions.

Best Sales Funnel Software: FAQs

What features should you look for in sales funnel software?

Here are some of the key features you should look for when evaluating sales funnel software:

  • Ease of use
  • CRM tools
  • Sales management sales
  • Third-party integration
  • Email marketing tools
  • One click-upsells
  • Mobile access
  • Analytics

What are the sales funnel stages?

  • Awareness: Stage 1
  • Interest: Stage 2
  • Decision: Stage 3
  • Action: Stage 4

What is the best free sales funnel software for online courses?

While some free sales funnel software may boast great features, GetResponse is the best sales funnel software you can count on for your online course business, and it offers a forever-free plan you can take advantage of.

Best Sales Funnel Software: Conclusion

Overall, the best sales funnel software for online courses is GetResponse.

The software helps you create high-converting sales funnels in minutes. It’s not just a landing page builder. It’s a complete marketing platform that lets you capture leads, build a list, and convert them into prospective customers.

Selling an online course is one of the biggest challenges facing online education entrepreneurs. But with GetResponse, you can automate your sales process, manage your list, build your reputation, and create a buzz around your online courses.

Finally, if you need more help marketing and promoting your online courses, here is how to increase online course sales.

I hope you found this post helpful. Thanks for reading.

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